ANA PAULA GUSMAO FANTINO
Course starting: 01/03/2024
Advisor: MARCELO MOLL BRANDAO
Productions:
Title![]() |
Details | Defense date |
---|---|---|
HOW DOES ENGAGEMENT INFLUENCE THE EFFECT OF THE CONTENT GENERATED BY THE BRAND ON THE CONSUMER'S INTENTION TO USE? A STUDY IN THE CULTURAL MARKET |
Mestrado Acadêmico dissertação | 29/06/2022 |